Alsid partners with Nordic distributor to continue global expansion
Stockholm, Sweden – 25th August 2020: Leading Active Directory security provider Alsid
has signed a new distribution agreement with Progress Distribution Nordic as the company continues its
Effective immediately, this distribution partnership will enable Alsid to provide solutions to customers
throughout the Nordics via resellers and managed security service providers in the region.The announcement
of this partnership is the latest in a flurry of new Alsid partners as the company has expanded throughout
Europe over the past 18 months.
As a cybersecurity vendor specialising in protecting the Active Directory with hardening, real-time attack
detection and forensic capabilities, Alsid has been gaining momentum across Europe and beyond as more large
businesses realise the security imperative behind protecting the Active Directory.
AD protection is a vital measure to defend against many different types of prolific and damaging
cyber-attacks such as privilege escalation attacks and ransomware.
Fredrik Hörnell, Sales Director, Northern Europe, at Alsid comments: "Active Directory is a neglected yet
crucial part of many cybersecurity infrastructures. Because it is so often overlooked, it presents an untapped
commercial opportunity for partners and resellers in the Nordics. By teaming up with Progress Distribution we
will benefit not only from their knowledge as a local distributor but also from their vast experience of
bringing new cyber security solutions to the Nordic market. Alsid is committed to expanding our channel and
accelerating our growth throughout EMEA and we are delighted to have Progress Distribution on board to support
us with these goals in the Nordic region."
Rhys Davis, Northern EMEA Channel Manager at Alsid, adds: "By creating this partnership with Progress
Distribution we are further empowering Alsid to lead from the front of Active Directory security industry.
In setting this new standard, we will continue to provide our clients with the ability to harden, detect and
secure their environments. And with Progress Distribution’s ability to find, enable and drive innovative
technology into the Nordic region I am excited to see the heights we can achieve together."
Alsid chose Progress Distribution as its distributor for the Nordics because Progress works closely with its
network of specialist resellers, cutting-edge MSSPs and regional enterprise resellers to bring leading vendor
technologies to the market. Progress Distribution was founded to fill a specific void in the market – the truly
agile and adaptable cyber- and information security distributor. Progress Distribution doesn’t do
"one-model-fits-all", instead it purpose builds its channel programmes and go-to-market strategies
for all of the vendors it partners with.
Progress Distribution has built successful distribution programmes across northern Europe for vendors such
as Entrust Datacard, Cofense (formerly known as PhishMe), Attivo, RedSeal, Opswat, Osirium and EdgeScan.
Henrik Kindstedt, Managing Director at Progress Distribution, comments:
"Our focus is our reseller network and bringing exciting new vendor technologies that will make a
difference to both their own and their customers’ businesses. Alsid is a perfect fit for us because of its
innovative, best of breed Active Directory security solutions and services. Active Directory without hardening,
attack detection and forensic capabilities unfortunately leaves many organisations throughout the Nordics
vulnerable to attack so we are delighted that we now can offer Alsid for AD to our current and new partners."
Henrik Kindstedt, Managing Director, Progress Distribution
Alsid provides simple, non-specialist procedures to improve the security posture of an Active Directory
service without tampering with its critical functions. Active Directory Monitoring uses Indicators of
Exposure (IoE) to consistently detect infrastructure breaches as soon as they appear.
Founded in 2016 by two former incident responders from the French National Cybersecurity Agency (ANSSI), Alsid
is a hypergrowth cybersecurity vendor headquartered in Paris with a global reach.
About Progress Distribution Progress Distribution work closely with its network of specialist resellers, cutting edge MSSPs and regional
enterprise resellers to bring leading vendor technologies to the market. Progress Distribution was founded to
fill a specific void in the market - the truly agile and adaptable cyber- and information security distributor.
Progress Distribution don't do "one-model-fits-all" – Progress Distribution purpose build the channel
programs and go-to-market strategies for all vendors and no business plan is the same. Specific for where a vendor
are today, where they want to be and how to get there. We offer a Smorgasbord of services that we combine with
the vendors own resources to achieve ambitious goals. We have built up successful distribution business across
northern Europe with country and region-specific channel programs for vendors such as Entrust Datacard, Cofense
(formerly known as PhishMe), Attivo, RedSeal, Opswat, Osirium and EdgeScan.
About Active Directory (AD)
AD is a directory service developed by Microsoft for Windows domain networks. It is included in most Windows
Server operating systems as a set of processes and services. Initially, Active Directory was only in charge
of centralized domain management. However, Active Directory became an umbrella title for a broad range of
directory-based identity-related services. It is now common that AD is the hub for numerous security related
services and other dependencies throughout an organization’s enterprise.